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Tuesday, November 7, 2017

KOFFLER WAS A GRAND TORONTONIAN


HIS INFLUENCE IS ENDLESS

Thanks in part to Murray Koffler, the Toronto when he died is much nicer than the city when he started half a century ago making a difference in pharmacy, philanthropy, business and the arts.
I will leave it to others to detail his grand successes in business and the huge contributions of the Kofflers to a rainbow of causes from the University of Toronto to fighting drug abuse and helping the helpless.
Believe me, this man was a mensch, that lovely Yiddish word for integrity and honour and caring for others.
He had to be because the city in the 1950s, when as a kid he was running the two drugstores left to the family by the early death of his father, still considered religion as an important issue when they judged you.
Don't be fooled by the fact that Toronto elected its first Jewish mayor in 1955 and that Nathan Phillips went on to serve for eight years. (Only Art Eggleton has served longer.) The election of Phillips in the Orange Protestant stronghold of Toronto was front page news in every newspaper in Canada.
As the ghostwriter of his book, Mayor Of All The People, I know Phillips often was under attack for his religion. And there were some who whispered his wife really wasn't Jewish. But he had several decades of council experience and the stout backing of John Bassett and his Telegram newspaper, an important force in urban politics, so he beat back a challenger who just happened to be a major Orangeman.
(Ironically, despite all the Roman Catholic voters, the first Catholic mayor since the city was incorporated in 1834 was Fred Beavis, appointed briefly in 1979, and then Eggleton, elected in 1980.)
So the Establishment in the 1950s and 1960s hunkered down on Bay Street didn't exactly rush to help this Jewish entrepreneur build the empires of the Four Seasons Hotels and Shoppers Drug Mart.
I had a ringside seat watching Koffler transform the city's art world from a stuffy pecksniffian one preserved in Victorian pretensions to one where a nude painting could be displayed boldly in the front yard of City Hall without shock waves cascading through the media.
The Toronto Outdoor Art Show has produced a history book (I contributed to it) of how it was started by Koffler around his modest motel on Jarvis St., the first Four Seasons Motor Hotel, after the Kofflers returned in 1960 from an outdoor art show in Manhattan to find that artists had been arrested for displaying their art on hoardings around old City Hall.
Then Koffler dreamed bigger and decided to move the show in front of the new City Hall in 1967  (Ironically, the Square is named after Phillips who as mayor routined thundered out in news stories against nude paintings at Hart House or for censoring George Gobel in the CNE Grandstand Show.)
The second irony is that Koffler enlisted me to help him run interference with City Council. I was in charge of entertainment and culture coverage in the Tely but earlier I had been one of those City Hall reporters getting Phillips to express great indignation about any racy entertainment.
The outdoor art show has gone on to become the largest in Canada and one of the largest annual affairs in the world. And those first nervous days when Koffler and I and other committee members like Jack Pollock and Alan Jarvis paced around watching the councillors wander around peering suspiciously at the art are long gone. By some miracle, there never was a major complaint, just a continuing battle to keep mass-produced shlock out of the show.
Years later, I headed a city council committee choosing people to receive various civic honours, the most important being several Orders of Merit. At a presentation at the start of a council meeting, Eggleton invited me on the dais to help him make the presentations.
Much to my satisfaction, several decades after Koffler first made his mark on his birthplace, we had chosen him to get the city's top award. He shook our hands and then whispered to me that he had wondered why he had finally got this honour after all these years and then saw I  headed the advisory committee.
I wished I could have done much more sooner.  It is because of civic champions like the Kofflers that our city has matured from a municipal Nervous Nellie into such an urban joy. It is unfortunate that Mel Lastman as the first mayor of the amalgamated city felt that he had to do away with such civic honours because he feared the good burghers of the suburbs like his North York would not feel comfortable with the annual ceremony.
The Koffler name on a Toronto public building is a familiar sight. But for me, one of his greatest  contributions comes quietly each summer around the reflecting pool when you can ponder art from landscapes to pornographic wonders and then wander down the street and have a cold draft.
Once upon a time, that would have been a civic miracle, from the art to the drink to the cafe, and certainly never on Sunday.



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